Privacy policy

PRIVACY POLICY MAXIMUMIMAGE

We respect your privacy and will collect and process your personal data in compliance with the applicable legal requirements at all times. We will never rent or sell your personal data for marketing or other purposes.

This privacy policy explains what kind of personal data we collect when you use the Platform and how we handle such personal data.


1.WHAT IS PERSONAL DATA

Personal data means any information relating to you, provided that you can be identified or are identifiable (directly or indirectly) with such information. For example, personal data includes your name, address, phone, fax or mobile phone number as well as your e-mail address. Personal data does not include information of a general nature that does not identify you; for example, the number of users of the Platform.


2. WHAT TYPES OF PERSONAL DATA WE COLLECT

You may generally visit the Platform without providing information to us which directly identifies you. However, please be aware that in this case you may not be able to use certain parts of the Platform or particular services offered by us.


2.1 WEB SERVER PROTOCOLS (INCLUDING IP ADDRESS)

When you visit and use the Platform our web server, due to technical reasons, automatically collects your IP address, the date and time of your visit of the Platform, the sites visited on the Platform, the referrer website, your browser type (e.g. Microsoft Explorer or Mozilla Firefox), your operating system (e.g. Microsoft Windows 10), the domain name and the address of your internet access provider.

2.2 PERSONAL DATA SUBMITTED BY YOU IN THE FRAMEWORK OF OUR SERVICES

(a) We collect personal data that you have provided to us on a voluntary basis for the purposes to provide, operate and manage the Platform as well as to provide our services in accordance with our user agreement

● For example,we collect(a)your username and e-mailaddress when you create an user account and register for the Platform; (b) your name, delivery address, optional phone number, e-mail address, appropriately bank payment information when you order a product via the Platform; (c) your name, address, phone number, e-mail address, bank account details when you sell products via the Platform; and (d) your e-mail address when you complete a form or send us an e-mail.

● In addition,we collect the data which you have provided to us through the visit and use of the Platform as well as our services, e.g. your purchases and sales history, favorite and earmarked items on the Platform, your movement and actions taken on the Platform. Provided that you log in via a social media single sign-on we collect your name and surname, e-mail address, and profile picture from the respective social media platform.

(b) Provided that you have given us your consent, we further collect your e-mail address when you register for our newsletter and promotional messages.


3. HOW WE PROCESS YOUR PERSONAL DATA

3.1 We basically process your personal data in order to provide and operate the Platform and render our services to you in accordance with our user agreement in particular, (a) to facilitate and coordinate sales and purchases via the Platform; (b) to provide you, to the extent possible and reasonable, with a smoothly and accurately functioning Platform by monitoring and maintaining its performance (in particular, detecting and resolving issues and errors); (c) to enable and process communication with our support service in case of queries via live chat, e- mail, web forum, social media or phone; and (d) to enable you to communicate and/or exchange ideas with other users via the Platform through message boards, chatrooms or other interactive online forums and/or to provide reviews regarding the products offered via the Platform.

This processing is necessary for the performance of our contract.

3.2 Further we may process your personal data for the purpose of preventing fraud on the Platform.

This processing is necessary for the purpose of our legitimate interests. Our legitimate interests in this context are the protection of the integrity of the Platform, our services, our system as well as our users.

3.3 Further, we process your personal data for our endeavors (a) to provide you with an optimal and meaningful user experience on the Platform and within our services; and (b) to improve and optimize the Platform and our services, the layout and content of the Platform.

This processing is necessary for the purpose of our legitimate interests. Our legitimate interests are to provide an optimal and meaningful user experience on the Platform which fulfills your expectations and needs as well as our commercial interests.

3.4 Provided that you have given us your consent, we will further use the personal data collected for the provision and optimization of our marketing measures via e-mail, in particular, the provision of our newsletter and other promotional messages on events, services, products and/or special offers. You may withdraw your consent at any time with future effect.

You may, at any time, opt out from receiving such communications by following the instructions included in each e-mail or contacting Maximum Image customer service e.g. by sending us an e-mail to the contact address [email protected]. If you have consented to it, we will also use your e-mail address to send you useful information about the merchandising from time to time. You may at any time opt out from such use by deactivating the receipt of specific kinds of messages in your user account settings.

This processing is based on consent given by you.

3.5 Further, we may process your web server information in cooperation with your internet access provider and/or local authorities in cases of a system misuse in order to investigate and identify the originator of such system misuse.

This processing is necessary for the purpose of our legitimate interests. Our legitimate interests in this context are the protection of the integrity of the Platform, our services, our system as well as our users.


4. TRANSFER OF PERSONAL DATA

Your personal data is very important and helpful for us to provide and optimize our services and the Platform. We do not share personal data with any third party, unless this (a) is necessary to fulfill our services and/or the provision of the Platform; (b) is permitted by applicable law; or (c) has been agreed by you. Insofar, we share personal data with third parties within the scope specified below:

Further, we are entitled to outsource the processing of personal data (completely or partially) to external service providers which are acting on our behalf as data processors in the meaning

of Art. 4 no. 8 GDPR. When such third-party service providers are located outside of the European Union (EU) or the European Economic Area (EEA), we will put in place appropriate safeguards in accordance with the requirements set by law and data protection authorities to ensure that your personal data is duly protected.

In particular, we use external service providers for the following purposes in the framework of providing and operating the Platform as well as our respective services:

● To host the Platform and to store its back-end database.

● To detect, identify and prevent fraudulent use of the Platform.

● To monitor the performance of the Platform as well as to detect and solve issues and errors on the Platform.

● To provide customer relationship management, in particular, customer and product support services for the Platform as well as the identification and resolve of customer support issues via live chat, e-mail, web forum, social media or phone.

● To provide data reporting and enable analysis for internal business purposes.

● To optimize the typography on the Platform.

● To organize and manage internal business goals effectively and efficiently.

● To optimize and enhance our budgeting,corporate performance,analysis and reporting.

● To provide payment services for our users.

● To provide marketing and marketing optimization services.


5. HOW WE KEEP PERSONAL DATA SECURE

While we take all necessary and reasonable steps to keep your information secure, no security system is impenetrable and, due to the inherent nature of the internet, we cannot guarantee that information, during transmission through the internet or while stored on our systems or otherwise, will be absolutely safe from unauthorized access by others. Your payments are handled over an encrypted connection or via a secure third-party data processor. Access to personal data on our databases is subject to reasonable technical safeguards and is restricted to authorized staff on a strict need-to-know basis. Further, we require our external service providers with access to personal data to sign data processing agreements that require them to take the necessary and reasonable steps to protect the personal data provided to them.


6. STORAGE TIME

We will only store your personal data as long as necessary to fulfill the purposes for which they were collected or – where the law provides for longer retention periods – for the duration of the retention period required by law.


7. WEB ANALYSIS SERVICES

7.1 We want to provide you with an optimal and meaningful user experience. Therefore, we use cookies and other technologies on the Platform and within our services (a) in order to better understand how our users use the Platform and our services; (b) for the optimization of the Platform and our services; (c) in order to provide and maintain, to the extent possible and reasonable, a smoothly and accurately functioning Platform; as well as (d) for marketing purposes and market research.

Other technologies help us in many ways to make your visit of the Platform more enjoyable and meaningful.

Cookies are text information files that our web server sends to and places on your computer when you visit the Platform. Most browsers accept cookies automatically, but can be configured in their settings not to accept cookies or to indicate when a cookie is being sent. For more information please check the help menu of your browser. Some or all of our cookies may be disabled or deleted later. You can either disable our cookies via the browser settings or via the opt-out possibilities. Please note that you do not have to accept our cookies in order to use the Platform. However, if you opt out of the cookie function, some areas and functions of the Platform may be disabled.


8. YOUR RIGHTS UNDER DATA PROTECTION LEGISLATION

In particular, but without limitation, the following rights are vested in you by applicable data protection law:

(a) Right of access, rectification, erasure and restriction of processing: You have the right to obtain at any time access to your personal data stored by us. If we process or use your personal data, we shall endeavor to ensure by implementing suitable measures that your personal data is accurate and up-to-date for the purposes for which they were collected. If your personal data is inaccurate or incomplete, you have the right to obtain the rectification of such personal data. Furthermore, you may have the right to obtain the erasure or restriction of processing of your personal data, for example if no legitimate business purpose exists anymore for the data processing under this privacy policy or applicable law and the further storage is not necessary under statutory storage obligations.

Your user account essentially shows the personal data you have stored with us. You may view, edit and/or remove the data as needed. Furthermore, to obtain access to or the rectification, erasure or restriction of processing of your personal data you may at any time contact us.

(b) Right to data portability: You may have the right to receive the personal data concerning you, which you have provided to us, in a structured, commonly used and machine-readable format or to transmit this data to another controller. To exercise this right you may at any time contact us.

(c) Right to object: You may have the right to object, on grounds relating to your particular situation, to the processing of your personal data. To exercise this right you may at any time contact us.

(d) Right to withdraw your consent: If you have given your consent to the collection or processing of your personal data, you have the right to withdraw your consent at any time on a prospective basis without affecting the lawfulness of processing based on the consent before its withdrawal. You may also object to use of your personal data for purposes of market research and public opinion polling as well as advertising and unsubscribe from our newsletter. To exercise any of these rights you may at any time contact us.


9. COMPLAINTS

If you have any questions, concerns or complaints relating to this privacy policy or Maximum Image privacy/data protection practices, you are welcome to contact us on [email protected].


10. CHANGES

Maximum Image reserves the right to change this privacy policy from time to time in compliance with the legal requirements, for example to be compliant with new laws or to add new services.